Media Kit

daniel mcmullin
Adventurous photographer / storyteller

introduction

I began my career as a brand strategist and digital designer. This has been an incredible asset in my creative work. Having a designers perspective helps me think critically about important elements in the projects I work on, such as what's the relevance of the project to the brand, whether it's geared toward the appropriate audience, and if this project embodies that brand's identity.

Perspective is crucial in the creative field and having a wider range gives me the ability to take a step back, look at the overall importance of my creative work, and critically gain insight into its relevance to brands, but more importantly the people who interact with those brands.

introduction

I work alongside brands and businesses hand in hand to develop strategies and visual creative that aligns with their values and audience. My aim is to turn customers into advocates who extend the reach of your brand further.

The relationship between the brand and the creative is a key-point of interest where I continually look to find new ways of expanding my abilities to create value for your brand.

insights

insights for @daniel.mcmullin over the past 30 days
  • account reach
    102k
  • total followers
    2.8k
  • impressions
    44.5k
  • engagement rate (followers)
    41.6%
  • engagement rate (non-followers)
    58.4%

demographics

audience - country
  • canada
    31.7%
  • united states
    18.8%
  • costa Rica
    11.5%
  • india
    8.4%
audience - gender
  • women
    56.2%
  • men
    43.7%
audience - interests
  • travel and tourism
  • wellness and fitness
  • outdoor lifestyle
  • adventure travel
  • photography

Selected projects

Helping brands shape their identity through visual media and digital design to create authentic connections.

Identity is the most powerful connection someone can have to anything. When we identify with something we are saying that is part of who we are. This is a fundamental piece of us as human beings.



We use visual media to capture your story that an audience can identify with and calls them to be a part of. The story speaks to them and they unconsciously bind to your brand, fostering emotional connections that create advocates for your brand.

Rio Serrano
View project
Photography
Content Creation
Andaz Papagayo
View project
Videography
Photography
Creative Direction
Habitas
View project
Photography
Videography
Content Creation
Mokuti Etosha
View project
Content Creation
Photography
Videography
Ultimate Safaris
View project
Photography
Content Creation
Hyatt Regency Bali
View project
Content Creation
Photography
Videography
Andaz Bali
View project
Photography
Videography
Trusted by:

projects

Pricing

press on the down arrows to see pricing in detail
  • item
    price
  • production - Social media content

    The capture of photo and video assets for use on social media channels. This does not include digital licensing for use in advertising, or use outside of social media.

    • Photo: Edited and optimized for social media
      • 10 - 25 images full resolution = $100/image
      • 25+ images full resolution = $75/image
    • Video: Edited and optimized for social media
      • 10 - 30 sec = $1500
      • 30 - 60 sec = $2200
      • 60+ sec = To be discussed based on project
    • In-feed Posting: Appropriately tagged and/or collaborated with in feed posts
      • Photo Carousel 2 - 6 images = $800 ($100/additional image)
      • Reel 10 - 30 seconds = $2000
      • Reel 30+ seconds = $2500 - $5000
  • item
    price
  • production - commercial projects

    The development and execution on commercial projects for your brand. This process will include the hiring or talent, location scouting, content editing + delivery for a hands off process. Everything is taken care of.

    The pricing on these projects are developed on a project to project basis based on the demands, deliverables, and complexity of the project.

    Campaign development + strategy

    This process is done with regard for your current and future marketing goals in mind. Whether that's tapping into a market trend or the release of a new product, we can develop a campaign that attracts eyes and reinforces your goals.

    The pricing for these projects is developed on a project by project basis based on. the demands, deliverables, and complexity of the project.

thank you for your time!